Lake Whitehurst West Civic League
2017 Strategic Plan
In January 2017, the LWWCL Board of Directors held a planning retreat. The result is our third annual strategic plan for the Civic League. The components of the plan are based on a survey of our residents, as well as activities that further our mission.
Our Mission Statement
The mission of the Lake Whitehurst West Civic League is to encourage and empower residents of diverse backgrounds and interests to work together in the development of a safe and healthy neighborhood.
Our Core Values are:
- Providing a web-based organization with effective and efficient services and events that are responsive, inclusive, and neighborhood focused
- Ensuring safe homes and streets.
- Supporting excellence in the maintenance of property values.
- Creating a positive, regenerative effect on our environment that avoids detrimental impacts.
2016 Accomplishments that Supported Our Mission
- Hosted monthly meetings with a diverse speaker roster.
- Maintained web site as an active communications tool, currently with 162 registered users.
- Leveraged social media as communication tools, i.e Facebook and Nextdoor.com
- Generated and distributed quarterly newsletters and monthly bulletins all residences in our neighborhoods free of charge.
- Strengthened existing relationships and created new ones with neighboring Ward 5 civic leagues, government representatives, and educational, environmental and non-profit partners.
- Planned and executed two community yard sales.
- Established partnerships with Norfolk UMC and Larrymore Lawns Garden & Pool.
- Sponsored the informative gardening symposium series.
- Planned and executed a FUN Christmas social and summer pool party and picnic.
- Executed online resident surveys, which provided the Board with neighborhood demographics and guidance for a responsive strategic plan.
- Added a form on web for reporting suspected code violations
- Increased membership in our civic league by 25%.
2017 Goals & Action Items
- Print and distribute quarterly newsletters and monthly bulletins.
- Move our monthly meetings to Tuesday nights beginning in February 2017 in an effort to increase attendance.
- Create online dues payment portal on website.
- Continue to build our web site and social media database of residents and utilize with frequent communications.
- Continue to actively use social media tools to communicate with our residents.
- Create a civic league volunteer position to address the needs of our active and retired military population.
- Add meeting dates to our schedule in June and August.
- Continue to host Norfolk PD community officers and other timely and informative speakers at our meetings.
- Attend and represent our Civic League and residents at pertinent government meetings.
- Continue to interact with city leaders and neighboring civic league leaders to further improvement on the E. Little Creek and N. Military corridors.
- Continue to pursue solutions to speeding issue in our neighborhood with Norfolk PD/City.
- Strengthen existing relationships with Norfolk UMC and Larrymore Community Garden and Pool and partner with them on joint fundraising efforts and special events.
- Grow our neighborhood ambassador program welcome new residents.
- Plan and execute one spring yard sale and a concurrent recycling day.
- Plan and execute a food drive to benefit the Food Bank of SEVA.
- Plan and execute a summer picnic with Larrymore Lawns Pool
- Plan and execute an annual Christmas Social
- Produce a Fall educational class on retirement and financial planning
- Sponsor a Spring Yard and Gardening Symposium series
- Create educational programs designed to support our commitment to environmental and public safety issues.
- Encourage residents to participate the Norfolk Lake Star Program.
- Continue to actively participate in the Norfolk EARNN program and promote recycling amongst our residents.
- Solicit volunteers to participate in Clean the Bay Day.
- Create and improve upon existing income-generating programs that will help the Civic League fund its goals.
- Expand the number of paid advertisers in our newsletter.
- Increase Civic League membership by 25%.
2017 Schedule of Events
January 16 Monthly membership meeting
Quarterly newsletter published
February 11 Lawn & Garden Symposium Class #1
February 21 Monthly membership meeting
Monthly meeting night moves to Tuesdays
March 11 Lawn & Garden Symposium Class #2
March 21 Monthly membership meeting
April 8 Lawn & Garden Symposium Class #3
April 18 Monthly membership meeting
May 13 Spring Clean Community Yard Sale
May 15 Monthly membership meeting
June 20 Monthly membership meeting
July 15 Summer Picnic & Pool Party
August 15 Monthly membership meeting
September 16 Learning Session: Retirement Planning
September 19 Monthly membership meeting
October 17 Monthly membership meeting
November 21 Monthly membership meeting & elections
December 12 Holiday Social
Ward Five Meeting – Monday, November 14
Notes provided by Jill Keifer, who attended on our behalf.
- There is Ward 5 Advisory Committee Economic Development Town Hall Meeting on Thursday, Dec 8 at 5:30pm at Crossroads Elementary School. It is open to the public and will center around input on what you want Ward 5 to look like. This includes E. Little Creek, Ocean View Avenue, and Shore Drive. There will also be discussions about Waterside Live, the new outlet mall, a demographic study, and possible future light rail expansion up N. Military Highway.
- Discussion again turned to what the City can do to get a Trader Joe’s interested in Norfolk. The chain requires the area around any considered location to have to have 55% of the population to have college degrees and a median income of $60K.
- There will a nationwide search to replace city manager, not someone from inside City government.
- Thelma Drake now employed by the City as the assistant transportation director.
E. LITTLE CREEK CORRIDOR FROM TIDEWATER TO N. MILITARY HIGHWAY
The entire length of E. Little Creek Rd. from Tidewater to N. Military has been declared an Enterprise Zone by the City in hopes that it will continue the momentum of new businesses and development.
700 block :
- A Cookout is going next to Arbys. The old furniture store at the corner of Orchid and ELC will be demolished.
- An Applebees going in next to Dominos Pizza adjacent to Sam’s Club.
E. LITTLE CREEK CORRIDOR FROM N. MILITARY HIGHWAY TO SHORE DRIVE
Kroger has presented no formal plans to the city for it’s opposed location centered on the current Atlas Building site. The developer has deals with 9 of the 11 homeowners behind the Atlas building.
The Walmart Neighborhood Market at 1720 is being renovated.
The Riptide Carwash under construction had stormwater issues, which are now solved. Construction will resume soon.
- An unnamed shopping center developer was in talks with the owner the former Calvary School to buy the property and develop it. However talks fell through recently when they could not reach a deal.
- The Salvation Army Thrift Store at Roosevelt Gardens Shopping Center is now open.
The Steak n’ Shake will open in January 2017. They will begin hiring and training next month.
SHORE DRIVE/EAST BEACH
- The Coastal Villas by the Bay at 7922 Shore Dr. are 100% occupied, and the developer is exploring options to build more.
- Mac’s Place on the Bay (formerly Ship’s Cabin) has closed permanently. The land has been purchased along with the empty plot on E. Oceaneviw Ave. across from the AJ Gator’s shopping center. More homes are planned.
Come Cheer on our Civic League at the Neighbors Building Neighborhoods Conference & Awards Luncheon This Saturday
Join us at the Norfolk Neighbors Building Neighborhoods Conference & Awards Luncheon
Saturday, June 25, 8:30 AM until 2:00 PM
Awards Luncheon begins at 12:30 PM
Location: Virginia Wesleyan College Boyd Dining Hall
1584 Wesleyan Drive, Norfolk, VA 23502
Web site: www.norfolk.gov
Tickets are $10 and include breakfast, lunch, workshops, and more.
Details: Eric Hause, Lake Whitehurst West Civic League President, will serve on a panel of local leaders discussing Civic League Fundamentals. And the Lake Whitehurst West Civic League is nominated for Best Marketing Tools Award for our online presence.
Conference participants will also network, learn, and share with other neighborhood leaders. To encourage young people to get involved in their neighborhoods, special sessions are available for youth aged 12 and up. Barbara Hamm Lee, executive producer and host of Another View at WHRO studios in Hampton Roads, is the Keynote Speaker.
Come network, learn, and cheer on our neighborhood!
From Eric Hause, President
Lake Whitehurst West Civic League
Tonight, the Lake Whitehurst West Civic League unanimously voted to oppose a special exception permit being considered for Salvation Army to operate a thrift store in the Roosevelt Gardens Shopping Center. The request concerns the currently vacant location at the corner of Halprin and E. Little Creek Rd. once occupied by Fabric Hut. The vote was taken at our monthly membership meeting following a spirited discussion expressing concern about the condition and future of E. Little Creek Rd.
Tonight’s vote comes 10 days before the City Planning Commission hears the special exception request in a meeting in City Council Chambers on Thursday, May 26 at 2:30 PM.
As president of Lake Whitehurst West Civic League, I represent 450 homeowners in four neighborhoods adjacent to the East Little Creek corridor. I encourage your civic league and you as individuals to join us in our effort to change the conversation with the City about out concerns and expectations for E. Little Creek Road and N. Military Highway. Our civic league’s opposition of the Salvation Army Thrift Store is is the beginning of an effort to do just that.
We oppose the Thrift Store request because:
- Blocking the Salvation Army’s plan to operate a thrift store at the Roosevelt Shopping Center is an important first step in a movement to improve conditions along the East Little Creek Road Corridor. (ELCRC)
- Existing City zoning regulations already PROHIBIT operation of a thrift store or any store selling used merchandise at the Roosevelt Shopping Center. The Salvation Army seeks a special exception to existing regulations.
- Three thrift stores and two flea markets currently operate within 1.5 miles of the Roosevelt. Those businesses claim to help low income people but fail to help their own employees escape the cycle of poverty by paying substandard wages.
- Thrift store shoppers are a diverse mix of individuals seeking collectible items and people who purchase used merchandise due to their economic circumstances. Why not encourage thrift stores to locate in areas populated by people with diverse economic circumstances?
- While the City of Norfolk provides economic and other incentives for businesses locating downtown, in Oceanviw, and in other areas the City fails to do the same for businesses along the ELCRC.
- The ELCRC is a heavily traveled area used daily by visitors and new residents. Many are associated with the Little Creek Joint Expeditionary Base. What kind of impression do they form of Norfolk when they see several buy here/pay here used car lots, pay day loan operations, poorly regulated signage and three thrift stores?
- The real estate company responsible for marketing space at the Roosevelt Shopping Center has done a poor job marketing the Shopping Center. Several vacancies are examples of their marketing shortcomings.
- The City should join forces with the private sector to provide incentives for locally owned and other businesses to locate along the ELCRC. This has been done on numerous occasions for businesses in Downtown Norfolk.
- Over 150 people from North Norfolk and other areas have already spoken out on the thrift store issue on nextdoor.com. The overwhelming majority are opposed to the Salvation Army’s plans for a thrift store.
Please join us in opposing the special exception by contacting one or all of the Planning Commission members below via phone or email prior to the May 26 hearing. Or please join us at the Planning Commission hearing on May 26 to express your opinion.
MR. EARL P. FRALEY Jr. CHAIR
630-7202 cell, 622-9220 office
MR. MARTIN THOMAS Jr. VICE CHAIR
622-2317 office, 618-6468 cell
MS. RAMONA AUSTIN
MS. ANDRIA McCLELLAN
MR. MATT HALES
390-4408 office, 650-5664 cell
MR. NIKITA HOUCHINS
DR. DAN NEUMANN, MD
483-6100 office, 477-7519 cell
MR. GEORGE HOMEWOOD
Director of Planning & Community Development
The City of Norfolk is sponsoring the 2016 Neighbors Building Neighborhoods Awards designed to recognize the “difference makers” in our neighborhoods — from the individual resident, to a civic organizations as well as local businesses. Nominations are are being accepted now through June 3 and can be submitted by completing this printable nomination form. You can also email your nominations to firstname.lastname@example.org or email to Department of Neighborhood Development, 401 Monticello Avenue, 1st Floor, Norfolk VA, ATTN: Michelle Johnson..
The NBN Awards are made based on:
- Residents working together as volunteers to improve the community
- Encouraging individual and community responsibility for the neighborhood
- Increasing awareness of the importance of enhancing the quality of life in Norfolk through neighborhood programs and events
- Promoting neighborhood unity, communication, interaction, and cooperation
- In the event of a tie, the winner will be selected based on which nominee’s project had the greatest neighborhood impact; whether it be the number of people affected or the area size served. If the votes remain tied, the Awards Nomination committee will determine the winner.
Awards categories are:
Best Small Neighborhood Business Award
This award is for a small business that serves as an asset and good neighbor; contributing to the positive efforts of the community.
Youth Civic Participation Award
The recipient of this award is either a young resident/group of youth who is civically engaged in his/her neighborhood or an organization that engages youth in their neighborhood.
This award recognizes a resident who makes distinguished contributions to and for his/her community in the areas of social, physical, and/or educational improvements. Nominee should be someone who regularly lends his/her experience, expertise and efforts to improve the community.
Unsung Hero Award
The recipient of this award is a person who gives his/her time, talent, and energy unselfishly, making substantive yet unrecognized contributions to his/her neigborhood.
Exemplary Employee Awards
This award will be presented to a City of Norfolk employee who provides stellar customer service to residents; going beyond their job duties to ensure residents’ concerns are addressed.
Best Marketing Tool
This award will be presented to a civic league or neighborhood-based organization that has created an effective marketing tool (newsletter, flyer, social media outlet, etc.) for civic engagement.
Best Overall Neighborhood
This award recognizes a civic league or neighborhood organization for a project, event, or program that is the best example of Neighbors Building Neighborhoods.
Nominations must be no more than 500 words and include a project title or business or organization name as applicable, contact information, project overview, and address the above stated criteria as it relates to the award category of the nomination.
No one knows more about flooding in Norfolk than our residents and business owners. The U.S. Army Corps of Engineers and the City of Norfolk are partnering to identify ways to reduce flooding in Norfolk.
Share your knowledge about:
• Where and how does it flood
• The opportunities water gives the city
• What we should do to mitigate flooding
• What we shouldn’t do to mitigate flooding
When: Wednesday, May 25, 2016
5:00 p.m. – 8:00 p.m.
Where: Pretlow Library
111 W. Ocean View Avenue
Who: Representatives from the U.S. Army Corps of Engineers and the City of Norfolk.
Can’t make the meeting? Go to www.norfolk.gov/flooding to get ideas and give your input.
For more information on the U.S. Army Corps of Engineers Flood Risk Management effort go to http://www.nao.usace.army.mil/BusinessWithUs/FloodPlainManagement.aspx
Please help us help those in need! At our regular meetings and special events, the Civic League collects items for donation to the Food bank of SEVA. The Food Bank provided us with the list below as guidance for those items they need most. Most of the donations they receive that do not adhere to this list are wasted, so please bring only these items to the meeting.
By popular request from our membership, the Civic League is in the process of assembling a comprehensive neighborhood directory. This printed piece will be distributed free of charge only to residents of our four constituent neighborhoods once we reach at least 90% participation by our residents. To add your information to the directory, please complete the form below. Items marked with an * are required.
Keep in mind that your privacy is important to us. We will not share any of this information outside of the print directory, which will only be distributed to residents of our neighborhood when completed. The only required items are your name and address.